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Attracting, Engaging, and Retaining Talent! Strategies in Employer Branding in 2025

The workforce is changing. Technology is advancing at an unprecedented pace. The values that employees seek in their careers are evolving. To stay ahead, companies must move beyond simply reacting to these changes – they must anticipate them. With 18 years of experience in the Romanian recruitment and employer branding market, we have a deep understanding of the trends and challenges facing employers. We are here to empower you with cutting-edge solutions and innovative employer branding events that will set you apart in 2025. 

Discover proven strategies to attract and retain talent: a tailored webinars packed with actionable insights and experts guidance.

Register below and attend our webinars to find out which are the dedicated events that you should add to your employer branding calendar in 2025.

  • Wednesday, 29th of January, 4:30 p.m. – dedicated for IT companies*
  • Thursday, 30th of January, 4:30 p.m. – dedicated for business companies**

*Event dedicated for professionals working in IT industry**Event dedicated for professionals working in business & engineering industries

Use the form below to register for the webinar of your choice!

The webinars will cover topics such as:

  • The latest Employer Branding strategies in 2025 to remain competitive on the labor market;
  • Insights into how new Catalyst Solutions’ 2025 projects and Case studies can fuel your employer branding goals;
  • Storytelling your superpower? Storytelling in 2025 – the heartbeat of authentic Employer Branding. Discover Employee advocacy & Narify;
  • Salaries and benefits in your field of interest with the new Hipo.ro Salary Tool!
  • New content projects tailored for multilingual and retail companies;
  • The launch of our brand-new Career Hub designed specifically for Gen Z candidates.

During the webinar, you will also have the opportunity to win a free pass for EBcon 2025. All you have to do is be one of 3 most active participants. 

Interested in our IT projects? Register here!

Join us and discover our awesome conferences and concepts designed for the IT community.

When? 29th of January, at 4:30 p.m.


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Interested in our Business projects? Register here!

Join us and discover some amazing projects and case studies designed for business, engineering and social-humanistic profiles.

When? 30th of January, at 4:30 p.m.


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Meet our great Speakers

Dragos Gheban_CS

Dragos Gheban – Managing Partner at Catalyst Solutions 

Co-founder of Catalyst Solutions, Dragos has over 20 years of experience in Human Resources field, Employer Branding and Recruitment Marketing.
During his career, he has worked with local and multinational companies from various industries: telecommunications and technology, FMCG, consulting, banking, engineering, retail and BPO.
He has a deep understanding of business dynamics and challenges and has the capacity to design tailored solutions in order to meet the company’s employer branding and recruitment needs.

andreea balaci

Andreea Balaci Buncianu– Delivery Area Manager at Catalyst Solutions

Andreea brings 14 years of experience in creating impactful technology events and growing successful brands in the IT&C community. She has overseen the development of initiatives like DevTalksRomania, a professional networking scene that has connected thousands of IT professionals and hundreds of tech companies across Romania and beyond. Andreea’s commitment to quality and fresh ideas consistently leads to measurable outcomes—whether it’s achieving significant growth in events format, expanding partnerships, or increasing brand awareness within competitive markets. For her, the reward lies not just in the results but in the journey of creating something impactful alongside talented people.

miha

Mihaela Mosnegutu – Projects Delivery Coordinator at Catalyst Solutions 

With more than 13 years of experience in talent attraction and recruitment marketing, Mihaela has worked with clients from different industries: Banking, FMCG, BPO, Retail and Engineering. Her focus is on creating the suitable approach, in order to develop the most solid recruitment marketing strategy for each client. Her areas of expertise also include recruitment and on-boarding, career planning, performance management or engagement and recognition. She is also defined by a great passion for a happiness-driven workplace and how people energy affects their engagement and performance.

Ready to transform your employer branding strategy and gain exclusive access to industry insights? Join Catalyst Solutions in 2025 and discover how our cutting-edge solutions can help you attract top talent in Romania's competitive market.